TARGET GROUP
Primary: expats, retiring in the area
Secondary: tourists during season
Tertiary: Greek locals (Chania - Rethymno)
ADVERTISING
Chania Post: English monthly newspaper, 1/1 page full color
Chania Post website: banner Home page
Haniotika Nea: Greek daily newspaper: Personel ads
SOCIAL MEDIA
Website
Facebook + Google Ads
Tripadvisor
Mailing Database customers
Expats community website
COLLATERAL
Business cards
Leaflets
Road signs
Menus
LOCAL COMMUNITY
Real estate agencies
Local (charity) events
Taxi company
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